Qualitative Research: Understand & Gather

Individual Interviews and Focus Groups 
Consumer and Shopper Safaris

Animation in : Belgium – France – Netherlands – UK – USA 
Partners & Co-animation in : Spain – Germany – Italy – Sweden

QualReal Shopper: Understand & Validate

Observation and individual interviews on location to gather live shopper / visitor insights and behaviour
Observation and in-store interviews (hyperMarkets – shopping centres – small shops – banks – night clubs – bars...)

Quantly - Qualty: Quantify & Adapt


Qualty = Qualitative Research backed up by behavioural measurement (eye tracking or quantitative research)
Quantly = Quantitative Research enriched by a limited number of qualitative groups or interviews

Consultancy: Experienced Guidance

Potential measurement for brands and innovations: what potential can I reach (budget management)
Strategic Business Plan: Creation and implementation
Briefing management: to deliver an impactful briefing
Communication assessment: pre research scripts assessment – pre shooting communication assessment
Research Tools management: for highest return on investment and optimised use

Coaching: You…just better

Presenting skills:     Become a listened presenter and enjoy it !
Team Management:     Inspire and develop the others as well as yourself
Strategic thinking:     For an organised Marketing
Project Management:     Communication and innovation development